Ever since cannabidiol (CBD) was legalized in Alabama, CBD shops and social events have been popping up like weeds all over the state. Most of them are geared at destigmatizing CBD and pushing their products. On Monday, HempWorx hosted its social event in Jefferson County, and people were invited to come learn all about CBD (and purchase a product or two).
One of the main problems CBD has faced is its continued association with its psychoactive cousin THC. Despite cannabidiol having no psychotropic effects, the two are often lumped together. Thus, the negative light in which THC is usually cast bleeds over onto CBD. It is this stigma that these social events seek to break.
Topher Black, a sales representative from HempWorx, says that most of the people he meets either know all about CBD or have no clue where to even begin. That’s where he steps in, educating them on CBD, where it comes from, and all its benefits.
He explains that there’s a big difference between CBD and THC. Cannabidiol is extracted from the hemp plant while THC comes from marijuana, and they both affect the body in very different ways. While THC will get you high, CBD affects the body differently. It can reduce chronic pain and inflammation, help manage stress and anxiety, among a host of other benefits. HempWorx offers both products that have trace amounts of THC and those that have zero THC content.
Although the state still has a limited number of licensed CBD merchants, folks have long since started planting hemp since it was legalized. The demand for CBD products is there, but it’s still not high enough to warrant an influx of sellers into the market. A few sellers are making a killing, though; some people are selling CBD infused beer, there are CBD infused menus in some coffee shops, and some spas and massage parlors are offering the product too. While the numbers are still low, people are becoming more and more aware of CBD’s host of medical benefits. As word spreads, chances are more people will be willing to give the product a try.
Holding such social events for CBD is an ingenious idea because CBD is still steeped in negative stereotypes, and it has such restrictive marketing regulations that advertising is virtually impossible. These events are therefore a great way to educate the public on CBD, its benefits. Experts believe that CBD industry actors like Neutra Corp. (OTCQB: NTRR) and Organigram Holdings Inc. (TSX: OGI) (NASDAQ: OGI) applaud the creativity that went into organizing the CBD social event.
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