- Hybrid-aeroponic agriculture approach pioneered by NASA ensures quality with controlled environment
- Cultivation IP that delivers higher yields, reduced costs and superior product
- In fast-developing cannabis market, effective branding is the key to success and profits
“A farmer has to be an optimist, or he wouldn’t be a farmer,” Will Rogers once quipped – a wry comment that might have been a reference to the vagaries of the weather. Erratic meteorological conditions are the farmer’s bane, unless, like Green Hygienics Holdings Inc. (OTC: GRYN), he’s employing space technology. Green Hygienics is a company that is targeting the high-end medical and adult-use recreational market with cannabis grown by an enhanced hybrid aeroponic method. It plans to generate revenues from the sales of the premium grade cannabis thus produced, as well as from the development and licensing of valuable IP from acquisitions and the creation of trusted global consumer brands.
Aeroponics is space-age agriculture. It’s a way to grow plants, without using soil, by suspending their root structures in air and regularly spraying them with a nutrient and water solution. The plants are hung in a manner that allows them to grow freely. The roots are enclosed and regularly sprayed with a mix of nutrients. Because the roots are in a closed loop system, the nutrient-water mix is used more efficiently by the plants, and less water is needed for them to grow and thrive.
The system has proven its effectiveness. NASA was able to grow Asian bean seedlings using an aeroponic system in the zero gravity environment of the Mir space station (http://cnw.fm/wDb2S). The agency has been sponsoring such technologies since at least the 1990s, a major benefit of which is the capability to control the environment and exclude pathogens and other harmful agents.
Using its hybrid-aeroponic system, Green Hygienics creates a sterile growing environment that produces consistent, high-quality product while maintaining the lowest possible carbon footprint. The state-of-the-art, quality-controlled commercial cultivation methodology assures production of pharmaceutical-grade cannabis at much higher yields and greatly reduced costs. The technology produces quality cannabis faster than traditional methods since it requires no natural sunlight, eliminating the limitations imposed by day/night cycles. In addition, since the plants receive water and nutrients directly to their roots through a fine mist in a controlled environment, spoilage is reduced, and no unhealthy pesticides need be used because the environment is pest-free, keeping the product organic.
Precise control is maintained over every aspect of the cultivation process, which allows Green Hygienics to conserve natural resources. The plants are given the exact amount of nutrients and moisture required, as scientifically determined. As a result, the technology not only requires no pesticides or fungicides but also uses 90-95 percent less water. Moreover, the company’s state-of-the-art engineered, controlled environments include electrical, mechanical and HVAC designs that meet mandatory fire and energy codes while significantly improving energy efficiency. Development of the technology has resulted in IP assets that include proprietary systems and apparatus, software, algorithms, custom-engineered hardware and a variety of premium brands.
In a cannabis market that’s likely to be flooded with a plethora of products, branding is going to play an important role in separating the sheep from the goats. Presently, Green Hygienics is launching several leading brands. Among them are ‘The Bridge Coffee House’ and ‘The Bridge Lounge’; ‘Vital’, a line of health and wellness products; and, of course, its ‘Green Hygienics Urban Agriculture’. With a mission of developing and establishing winning brands that promote healthy living at a time when pharmaceuticals and the food supply adversely affect our collective health, Green Hygienics aims to establish itself as a leader in the advancement of science-driven cannabis cultivation systems while providing its medical and recreational consumers with the best possible product and experience.
For more information, visit the company’s website at www.GreenHygienicsHoldings.com
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