- MCOA has engaged a highly experienced direct-to-consumer marketing firm to handle retail marketing and advertising for hempSMART™
- Company’s branded CBD products take aim at $3.7 billion wellness industry
- MCOA is one of the first companies to offer hemp-derived CBD products through an affiliate marketing program
Marijuana Company of America, Inc. (OTC: MCOA), a corporation engaged in the research and development of health and wellness-targeted legal hemp-based consumer products along with other endeavors in the legal cannabis market, recently announced that it has engaged direct-to-consumer marketing firm Eddy Pham & Company to manage retail marketing and advertising for its hempSMART™ branded products (http://cnw.fm/H6eq4).
hempSMART is one of MCOA’s key companies, delivering a line of hemp-based cannabinoid products that target general health and wellness. These products combine the most effective ingredients and wellness technologies with hemp-derived cannabinoids to create products that are ideally formulated and geared toward consumers who are conscientious about their health.
Eddy Pham & Company will deliver a fully integrated, multichannel transactional marketing campaign for the hempSMART product line, focusing on digital advertising, content marketing, infographics, customer incentives, customer acquisition, an expansive social media presence and search engine marketing and optimization that includes in-depth research and analytics. Eddy Pham & Company will further provide outsourced customer assistance and fulfillment services for hempSMART orders resulting from the campaign.
Eddy Pham & Company brings extensive expertise to the table, and it has overseen the manufacturing of more than 160 products. This expertise makes the firm well prepared to help foster the success of the hempSMART product line—from building of brand equity to boosting overall sales. Eddy Pham & Company will leverage its partnerships in the transactional industries to assist in bringing hempSMART to the attention of consumers who are seeking natural, hemp-derived cannabidiol (CBD) and other cannabinoid products.
As Eddy Pham & Company carries out its comprehensive and impressive marketing strategy for hempSMART, MCOA foresees hempSMART becoming a North American leader among hemp-based cannabinoid companies.
For more information, visit the company’s website at www.MarijuanaCompanyofAmerica.com
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