VPR Brands LP (VPRB) Reaps Benefit of Growing Social Media Buzz over CBD, Focuses on CBD Product Lines

  • CBD is a key piece of VPR Brands’ product development and marketing, with its GOLDLINE CBD products serving as a significant new entrant into the space
  • The company recently exhibited its new GOLDLINE product offerings, including CBD oil, CBD-oil cartridges, gummies and CBD-oil tinctures, at NACS Expo
  • VPRB grew sales to $1.58 million in Q2 2019, marking a 31 percent jump from the comparable period of the prior year

VPR Brands LP (OTCQB: VPRB), a multi-vertical tiered technology holding company in the cannabis space, is expanding and focusing on CBD products as the term ‘CBD’ is itself becoming more significant in social media. In a Google Trends study (http://cnw.fm/j5Tk8) of keyword trend usage, CBD was found to be far more popular as a keyword trend than icons such as Kim Kardashian or the trending ‘veganism’ term (http://cnw.fm/hxLp9). The public is curious about CBD, which positions companies like VPR Brands for enhanced market penetration.

The Google Trends findings on keyword usage saw a rise in the term CBD far outpacing popular social-media personalities or food trends. An October 23 analysis (http://cnw.fm/92ReM) shows that CBD recorded a keyword value of 55 compared to only 30 for Kim Kardashian, 23 for Taylor Swift, and less than one for veganism.

That social-media interest doesn’t simply exist in cyberspace. Real-life behavior reflects a growing acceptance and use of marijuana and its multifaceted components. A GOLDLINE CBD blog concludes that “about 52 percent of Americans either smoke pot or have tried smoking pot. That’s a huge portion of the American population to add to the level of popularity that CBD has.”

VPRB is recognizing this growing interest and is focusing on CBD products. The company recently exhibited its new GOLDLINE CBD hemp-derived, multiproduct line at the National Association of Convenience Stores (NACS) Expo in Atlanta (http://cnw.fm/pQ8jy). GOLDEN CBD includes CBD oil, CBD-oil cartridges, gummies, and CBD-oil tinctures.

“The ‘Green Rush’ has a long future ahead of it, and CBD is one of the biggest subcategories within the cannabis business,” the blog observed. “With that being said, CBD GOLDLINE is proud to stay ahead of the curve when it comes to cutting-edge products and CBD-derived products that are safe and all-natural.”

VPRB is ideally positioned at the intersection of two industries trending toward smokeless products: nicotine and cannabis. According to Grand View Research Inc., the company reports that cannabis is projected to be a $146.4 billion global market by 2021 and the nicotine market will reach $47.11 billion globally by 2025 (http://cnw.fm/rMDi9).

VPR Brands is committed to being a part of that burgeoning market, and the company’s recent financial report is a testament to its ability to accomplish that goal. VPRB reported a significant increase in sales for Q2 2019 for the three months ended June 30 to $1.58 million, a 31 percent jump from the comparable period the prior year (http://cnw.fm/Iku5J).

For more information, visit the company’s website at www.VPRBrands.com

NOTE TO INVESTORS: The latest news and updates relating to VPRB are available in the company’s newsroom at http://cnw.fm/VPRB

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